Thursday, January 24, 2008

How to Fit General Keywords into a Profitable Campaign

General keywords can at times get a bad rap in the PPC world. They don't convert as well as specific or long tail keywords, and they typically cost more since they drive large amounts of possibly untargeted traffic.

Google Just Re-evaluated Quality Scores

Google is always re-evaluating quality scores on a keyword by keyword basis, but every once in a while they change the algo and re-evaluate all keywords. The ones that have low performance across the system, and also low performance across the respective account, are usually affected the most.

Google Analytics Quick Start Guide

Quick Start Guide for Google Analytics

Manufacture of CRGO and CWGO steel product.

M G Exim Pvt. Ltd aim to develop International Trade and expert of gi, cold rolled steel, galvanized steel, flat rolled steel products, flat rolled iron, steel rolled steel.

Quick Start Guide for Adwords DONTS

Adwords DONTS Quick Start Guide

Americans ARE interested in news, just the form is changing

Certainly the Web and the proliferation of online news sites have changed the business dramatically. No one is refuting that. But change and doom are two different animals.

Measuring QA & Testing Program Success

How do we evaluate the success of our Quality Assurance & Testing programs?

Major Incidents - Handle Me With Care

When it comes to managing the many types of incidents that invariably cross the Service Desk in any IT organization, there are some incidents more significant and sensitive in nature than others that require special handling.

MySpace 'Hot Lesbians' are infact 'Dudes,' say researchers

A new study from Cal Tech shows that many of the MySpace profiles claiming to belong to "hot lesbians" are infact just men, looking to meet hot lesbians. Needless to say, the study has ruffled some feathers. MySpace users beware, not everyone is packing what they say they are.

Why Social Marketing is only increasing in importance

Discussion on why social marketing is becoming more important to marketers and advertisers

Qld government gets Big Blue for big deal

IBM announced yesterday that it had signed a four-year contract with the Queensland government as part of its Shared Services Initiative in a significant step towards consolidating the management of its business processes.

Qld government goes pineapples for green IT

The Queensland government has announced plans to embark on a new green procurement strategy, after a procedural review led to the establishment of a green whole-of-government computing arrangement.

Tony Leach: PhiloTech: Something Cool From Facebook

If you type a link into a private message, Facebook will automatically go fetch some metadata from that page and display a snippet of information alongside your message. It's pretty slick, and easy to remove if you want. Only works for the first site you enter, but that's fine.

Sony Ericsson unveiled two new handsets R300i and R306i

Sony Ericsson on Thursday unveiled its two new entry level mobile phones 'R300 Radio and R306 Radio priced between Rs 3,500 and Rs 5,000, both designed to deliver a credible radio-listening experience to a global audience, and ideally suited to emerging markets such as India. The R300i & R306i will launch in two colours

AdSense Story Contest from New Jersey

Shawn Collins of New Jersey internet entrepreneur have submitted for the AdSense Story Contest. He AdSense in 2003 after he found it to be a natural extension for monetizing his websites.

China to demonstrate power of IPv6 apps at the 08' Olympics

The 2008 Beijing Olympics is going to experience the widest ever use of broadband and mobility services supported on IPv6 capability. This will make this sporting event a fabulously unique media event that is expected to completely surpass any other event in the use of electronic and hi-tech features.

Microsoft Prepares To Push Windows Mobile For Phones

Microsoft has hired a new marketing vice president as part of a bid to make Windows Mobile a household name.

DATTATEC.... BASTA DE ESTAFARNOS!!!

Cansados de la estafa de dattatec... deciles no!!

EFF: Latest Test for DMCA Safe Harbors: Warner Sues SeeqPod

The SeeqPod case is different, however, because it is among the first that directly tests how copyright law applies to search engines. This is going to get interesting for Google and the others.

YouTube’s mobile site goes live,

One of the key features of the iPhone that Apple has pushed has always been the integrated YouTube application. Helio's line up of phones include a YouTube client as well, but for the rest of you there wasn't much to play with.

AT&T Gives Broadband Subscribers Wi-Fi Gift

With the growing popularity of Wi-Fi enabled mobile devices, AT&T wanted to give its subscribers more options to access the Internet on the go, the carrier said.

Cars can be Powered by Water, Sun and Air too

Cars can be powered by the sun's rays, water and air.

Couchville.com is shutting down :(

FTA "In the week or two, we'll be taking our free TV listings website, Couchville offline"

Future of Data Storage

Article from Data Storage today discussing the future of information storage.

SHIFT: Friends don't let friends watch analog TV

Help America go digital.

Photoshop Fixes EVERYTHING [PIC & VID]

See photoshop set the world's wrongs aright

CentralWiki presenta Web 2.0

¿Todos nos hemos preguntado alguna vez qué diablos es la Web 2.0? y CentralWiki en su cuarta entrega y sin tanto choro, descifra en 20 minutos el misterio que conmociona al mundo y pone en jaque a muchas empresas.

Use Bury Recorder To Watch Digg Buries

If you have been using the popular service Digg you know that it is very easy to submit a story and to see it start to gain traction just to be buried into the dark abyss. The Bury Recorder can give some visibility to buried stories such as number of buries and the reason for buries (captures 100% of buries except on fully buried stories)

Is Wikipedia Losing Ground in Google Serps?

vBulletin-faq.com always has been near the top of the Google Serps for almost any vBulletin related keyword I sought after. Normally, if you search for "vBulletin" you get vBulletin.com, vBulletin.org, Wikipedia vBulletin page then vBFAQ. To my delight I noticed the other day that vBulletin-faq.com replaced Wikipedia in that slot and now ranks ahea